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In selecting geographic sites, what two things must firms decide?
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1. where to market their products2. where to produce their products
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What is the best and most important way to learn about a country?
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Go there yourself
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What are the two basic techniques countries use to analyze potential countries?
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1. Scanning: based on broad aspects, identifying opportunities and risks2. detailed examination: on site visits, analyze specific information
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What is is called when a firm decides on a country, regardless of its merits, simply because they've spent so much time and money researching it?
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Escalation of commitment
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***What are some of the most important factors when determining country selection? (outline for the following questions)
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-market size-ease and compatibility of operations (language, legal system, culture, laws, customs, infrastructure)-costs and resources available-red tape and corruption
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What is the most important consideration for country selection?
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Market size (ie. sales potential)
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What are some factors to be considered regarding market attractiveness?
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-leapfrogging of products-price levels -income levels-income inequalities-substitute products-trading blocs-taste and other cultural factors
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In regards to ease and compatibility of operations when selecting a foreign country, what features of countries are firms attracted to?
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-located nearby-common language-similar market conditions-few market restrictions
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What are some decision points affecting a firms choice of a country? (ease of compatibility)
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-familiarity to managers-countries allowable level of ownership (ie. China)-availability of local resources
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Regarding the cost and productivity factor of country opportunities, what are some productivity related decision factors?
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Cost of labortax ratesavailable capital costscost of other inputs and suppliesutility costsrealestate coststransportation costs
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What is bureaucracy that slows things down? (like a law waiting to be processed, takes forever)
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Red tape
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