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Social Psychology
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The scientific study of the way in which people's thoughts, feelings and behaviors are influenced by the real or imagined presence of other people
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Construal
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The way in which people perceive, comprehend and interpret the social world
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Individual difference
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The aspects of people's personalities that make them different from other people
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Fundamental attribution error
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The tendency to overestimate the extent to which people's behavior stems from internal, dispositional factors and to underestimate the role of situational factors
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Behaviourism
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A school of psychology maintaining that to understand human behavior one need only consider the reinforcing properties of the environment - that is, how positive and negative events in the environment are associated with specific behaviours
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Gesalt psychology
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A school of psychology stressing the importance of studying the subjective way in which an object appears in people's minds, rather than the objective physical attributes of the object
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Self-esteem
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People's evaluations of their own self-worth - that is, the extent to which they view themselves as good, competent, and decent
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Social cognition
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How people think about themselves and the social world; more specifically, how people select, interpret, remember, and use social information
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Evolutionary psychology
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The attempt to explain social behavior in terms of genetic factors that evolved over time according to the principles of natural selection
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Terror management theory
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The realization that we are going to die produces fear, and people will go to great lengths to reduce this feeling
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