Radio Production Final

Notes for Radio production final

94 cards   |   Total Attempts: 189
  

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Cards In This Set

Front Back
How did radio re-invent itself after the golden age of radio ended?
Stations shifted to format programming
To prevent interference, AM radio has had different rules in the daytime than at night. That's because of AM radio's
Sky Wave
Your station is running a contest that offers special advertising rates to businesses that advertise something red white or blue during July. This is an example of a ___ promotion
Sales
____ is to apply effects to the announcers voice to achieve a desired effect
Processing
Which law introduced the concept that radio stations should serve the public interest?
Radio act of 1927
Which law created the FCC?
Communications act of 1934
Which radio pioneer had no interest in broadcasting voice and sound over radio?
Marconi
____ is the statistical representation of an audience
Demographics
Which format features the current hits and is the number one format for teens
CHR
Which format skews heavily toward female listeners?
Adult Contemporary
____ is the format found on more US radio stations than any other format
News/Talk
What measures the top to the bottom of the wave?
Amplitude
Audio recorded at a higher ___ will allow the listener to hear greater difference in the dynamic range of the audio
Bit Depth
What is an uncompressed audio file?
.wav
Which type of microphone would be best for a radio studio?
Ribbon