+
Related Flashcards
Related Topics
Cards In This Set
| Front | Back |
|
The dominant leader of a marketing channel or a supply channel
|
Channel Captain
|
|
The ability of one channel member to influence another member's goal achievement
|
Channel Power
|
|
The time needed to complete a process
|
Cycle Time
|
|
The decisions and activities that make products available to customers when and where they want to purchase them
|
Distribution
|
|
Large, centralized warehouses that focus on moving rather than storing goods
|
Distribution Centers
|
|
The use of two or more marketing channels to distribute the same products to the same target market
|
Dual Distribution
|
|
A computerized means of integrating order processing with production, inventory, accounting, and transportation
|
Electronic Data Interchange (EDI)
|
|
A situation in which a manufacturer forbids an intermediary to carry products of competing manufacturers
|
Exclusive Dealing
|
|
Using a single outlet in a fairly large geographic area to distribute a product
|
Exclusive Distribution
|
|
Organizations that consolidate shipments from several firms into efficient lot sizes
|
Freight Forwarders
|
|
Combing organizations at the same level of operation under one management
|
Horizontal Channel Integration
|
|
An independent business organization that takes title to industrial products and carries inventories
|
Industrial Distributor
|
|
Using all available outlets to distribute a product
|
Intensive Distribution
|
|
Two or more transportation modes used in combination
|
Intermodal Transportation
|
|
Developing and maintaining adequate assortments of products to meet customers' needs
|
Inventory Management
|
