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Cards In This Set
| Front | Back |
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Socio-Cultural Tradition
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Reality
is not an objective set of arrangements outside us but is constructed through a
process of communicating in groups, society, and cultures.
focuses on patterns of interactions rather than individual characteristics or mental modes. Theory: Symbolic Interactionism |
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Semiotic Tradition
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…focuses
on signs and symbols.
Theory: Burke's Dramatism |
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Phenomenological Tradition
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…is the process of knowing
through direct experience. It is the way in which humans come to understand the
world.
Theory: Muted Group Theory
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Critical Tradition
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examines how power,
privilege and oppression are the products of certain forms of communication.
Theory: Cultural Studies of Stuart Hall |
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Socio-Psychological Tradition
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Careful, systematic observation.
Looks for cause and effect relationships Theory: Social Penetration, Uncertainty Reduction, Social Information Processing. |
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Rhetorical Tradition
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Theory: Rhetoric of Aristotle
more art than science |
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Cybernetic Tradition
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Interactional View
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