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Related Flashcards
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Cards In This Set
| Front | Back |
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Someone with a legal title to an asset or property
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Owners
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People with needs or wants. and a willingness and ability to purchase a good or service
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Customers
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Purchasing good for peronal consumption
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Final Customers
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Purchasing goods or services for use in a business
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Business Customers
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Governed by contract
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Suppliers
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An Individual who possesses a stake in a business
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Stakeholder
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Goes with the people they are representing
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Lawyers
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Who gets a seat at the table
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Legitimacy
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The ability to impact the decision
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Power
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The Desire to impact the decision, now
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Urgency
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____________ is the equity ownership of a corporation
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Stock
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Residual Ownership of the firm
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Common Stock
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What are the positives of using debt as a source of capital?
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- Tax deductibility of interest
- Debt does not dilute control of the firm - Lower cost of funds |
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What are the negatives of using debt as a source of capital?
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- Increases probability of financial distress
- Uses up potential of debt capacity |
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What are the three main points under the main point of "Consumer is Boss"
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1. Living it/Working it
2. Benefits "in the consumers eyes" 3. What do they really do, not what you think they do |
