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Related Flashcards
Cards In This Set
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Functions of Radio
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1. Entertainment
2. News 3. Marketing/advertizing 4. Emergency broadcasts |
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How is radio the first "broadcasting" medium?
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Is was the first mass media medium that distributed messages from one to the many
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Who was Gugliemo Marconi?
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In 1889 the Italian man invented radio telegraphy.
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What was radio telegraphy? What was it used for?
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Also called "The Wireless" it distributed morris code wirelessly over great distances. Used mostly for military and commercial purposes
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Who was Lee De Forest?
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He is considered the father of radio. He developed a unique transmission system called an arc transmittor. Brought broadcasting alive in America.
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Marconi vs. De Forest's vision for radio
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Marconi developed his for the purpose of relaying information while De forest's was for the soul purpose of broadcastin
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Wireless Ship Act in 1910
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The requirement that ships must have wireless equiptment on board.
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Radio Act of 1912
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No more amateurs were allowed on the air anymore, they must have a radio license
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What does the Radio Corporation of America do?
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People were having trouble decigin who should have control of the radio and so then RCA/Westinghouse got control of it and ran it as a private enterprise.
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What is KDKA?
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The 1st radio station in Pittsburgh started by Frank Conrad in 1916. The gets backed by Westinghouse
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WHat is WEAF?
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Now known as WNBC, it was the first radio station to regularly sell commercial time to advertisers in 1922
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Network vs. Affiliate
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Network: cost-saving operation that links a group of broadcast stations
Affiliate: Affiliate: independently owned, but carries network programming |
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David Sarnoff
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*The man who splits original Telephone group into NBC-Red, radiogroup into NBC-Blue
* Sarnoff is later instrumental to TV development and detrimental to FM radio |
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William Paley
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* Created CBS and competes viciously with NBC
* Steals NBC's affiliates, stars, and programming * He developed news programs, entertainment shows, soap operas and comedy variety series |
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Edward Armstrong and FM Radio
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Edward Armstrong invented the FM radio in 1934. He later invented the stereo fm radio
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