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Winner-take-all system
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An election system in which the candidate with the most votes wins.
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Single-member district
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An electoral district in which voters choose one representative or official.
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Proportional representation
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Election system in which each party running receives the proportion of
legislative seats corresponding to its proportion of the vote.
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Electoral college
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Electoral system used in electing the president and vice president, in
which voters vote for electors pledged to cast their ballots for
particular party’s candidates.
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Safe seat
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Elected office that is predictably won by one party or the other, so
the success of the party’s candidate is almost taken for granted.
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Coattail effect
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The boost that candidates may get in an election because of the
popularity of candidates above them on the ballot, especially the
president.
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Candidate appeal
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The tendency in elections to focus on the personal attributes of a
candidate, such as his/her strengths, weaknesses, background,
experience, and visibility.
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National tide
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The inclination to focus on national issues, rather than local issues,
in an election campaign. The impact of the national tide can be reduced
by the nature of the candidates on the ballot who might have
differentiated themselves from their party or its leader if the tide is
negative, as well as competition in the election.
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Name recognition
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Incumbents have an advantage over challengers in election campaigns
because voters are more familiar with them, and incumbents are more
recognizable.
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Interested money
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Financial contributions by individuals or groups in the hope of
influencing the outcome of the election and subsequently influencing
policy.
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Federal Election Commission (FEC)
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A commission created by the 1974 amendments to the
Federal Election Campaign Act to administer election reform laws. It
consists of six commissioners appointed by president and confirmed by
the Senate. Its duties include overseeing disclosure of campaign
finance information and public funding of presidential elections, and
enforcing contribution limits.
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Bipartisan Campaign Reform Act (BCRA)
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Largely banned party soft money, restored a long-standing prohibition
on corporations and labor unions for using general treasury funds for
electoral purposes, and narrowed the definition of issue advocacy.
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